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Home / About Us

Diamond & Platinum’s Story

Our Mission

Diamond & Platinum was established in 1999, with its sole mission of elevating the standards of the diamond industry and bridal jewellery in Malaysia.

Our humble beginning

Although diamond jewellery choices are diverse and plentiful now, the industry was vastly different just twenty years ago. Back then, the jewellery industry in Malaysia was largely dominated by gold jewellery. Diamond selections were scarce and sold without transparency to customers. The production of highly sought-after jewellery designs was also impeded due to the lack of exposure and underdeveloped technology compared to our global peers.

As such, to raise the diamond industry’s excellence, our founders brought in state-of-the-art machinery into Malaysia and introduced plans of action that continuously distinguish us apart from our fellow peers until now.

Malaysia’s No. 1
Most Trusted Diamond Jeweller

> 1000
5* Reviews

> 500,000
Customers Served

Today Diamond & Platinum is proud to be a highly-qualified and skilled, omnichannel diamond jeweller in Malaysia and Brunei, offering various multifaceted quality jewellery and services to customers worldwide.

Perfection in Every Detail

Craftmanship is in our lineage. Serving more than half a million customers and counting, our craftsmen meticulously take into consideration every minute detail of your jewellery, be it the curved interior of your forever band or a hidden accent under an eye-catching gem. Every Diamond & Platinum jewellery go through the highest and strictest quality control, with no compromise made ever.

Perfection in Every Detail

Craftmanship is in our lineage. Serving more than half a million customers and counting, our craftsmen meticulously take into consideration every minute detail of your jewellery, be it the curved interior of your forever band or a hidden accent under an eye-catching gem. Every Diamond & Platinum jewellery go through the highest and strictest quality control, with no compromise made ever.

Unrivalled Price

Conventional brick & mortar stores do not always equal expensive prices. Having been recognised as the very few fully-fledged jewellers in Malaysia, Diamond & Platinum has the large scale and holistic supply chain to manufacture everything in-house, ultimately presenting direct savings to each of our customers, beating even the prices of online jewellers.

Unrivalled Price

Conventional brick & mortar stores do not always equal expensive prices. Having been recognised as the very few fully-fledged jewellers in Malaysia, Diamond & Platinum has the large scale and holistic supply chain to manufacture everything in-house, ultimately presenting direct savings to each of our customers, beating even the prices of online jewellers.

Ultimate Convenience

With 11 showrooms scattered in major malls nationwide, we provide the epitome of convenience to our current and potential customers, providing ready-made products alongside customisation / bespoke services. We also cater to customers who prefer shopping online, delivering 10x magnification 360 degrees diamond videos along with superb customer services. Get a consultation anytime and anywhere at your convenience.

Ultimate Convenience

With 11 showrooms scattered in major malls nationwide, we provide the epitome of convenience to our current and potential customers, providing ready-made products alongside customisation / bespoke services. We also cater to customers who prefer shopping online, delivering 10x magnification 360 degrees diamond videos along with superb customer services. Get a consultation anytime and anywhere at your convenience.

Pioneers of the Industry

We proudly embrace being the pioneer and leader in premium diamond and platinum jewellery in Malaysia and Brunei. Both of our diamond brands, Estrella Diamond and De Beers Forevermark are highly loved and sought-after due to their supreme grade and responsibly-sourced hallmark. In addition to the fact that our platinum jewellery holds strong pricing advantages in the industry because of early investment in the right technology.

Pioneers of the Industry

We proudly embrace being the pioneer and leader in premium diamond and platinum jewellery in Malaysia and Brunei. Both of our diamond brands, Estrella Diamond and De Beers Forevermark are highly loved and sought-after due to their supreme grade and responsibly-sourced hallmark. In addition to the fact that our platinum jewellery holds strong pricing advantages in the industry because of early investment in the right technology.

At Diamond & Platinum, we promise nothing but the best for you.

Read About D&P's Promise

At Diamond & Platinum, we promise nothing but the best for you.

Read About D&P's Promise