Platinum is renowned worldwide as it is rare (lower production than gold), pure (95% purity) and everlasting (high density). These three attributes make Platinum the ideal and practical precious metal for wedding bands.

Unlike white gold or other precious metals, 95% platinum is as close to pure as it can get for a metal. It is this superior level of purity that makes platinum hypoallergenic and, therefore, kind to the skin. Platinum’s high density also makes it one of the world’s strongest and most durable metal that has high resistance to discolouration and staining.

As an investment or gift, platinum impresses on both levels. Its density and weight makes it more durable than any other jewellery, and under the right master craftsperson, it can be a jewellery to cherish for years to come.

Platinum is also relatively maintenance free, and it holds stones securely without losing any metal in the long run.
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